Do you need More Leads, Sales and Growth?
Sick of the Same Old Providers?
Real Online Marketing is About Leads & Sales, Not Rankings!
Unlike the majority of Australia Agencies, we don’t promise pie in the sky ‘Page 1 Rankings in Google’. These promises are meaningless.. Why? Because having a page 1 ranking in Google doesn’t bring you high quality targeted leads ready to buy unless your messaging, page content and on page search engine optimisation are all engineered to support the Customer Journey and bring you Sales.
When you become a client of SEO Australia we work closely with you to ensure your branding (USP), page content, imagery and keywords are unified so that your business is the ‘Obvious Choice’ when your potential customers are searching for exactly what you provide.
We work with you to find where your customers are hanging out, how they search for the products and services they need, and identify the different 'phases' that your customers are in when they are considering products and services like yours.
We conduct a full content and keyword scan of your website to see whether it is suitable for our advanced Search Engine Optimisation strategies and our proprietary Software. If not, we rebuild your site so that it is the Engine of your Success.
Next, we write compelling content that is aimed to your ideal customer, and then. syndicate that content throughout your website, your blog, and your Social Media properties. The right content paired with our proprietary Software literally pulls customers in to your offer.
The cornerstone of your search marketing efforts must be your Google Business Profile (formerly Google My Business) listing. Whilst free of charge, GBP listings are largely misunderstood, and they can be a huge driver of traffic to your website and your offers.
We use custom software and our inhouse writers to push content through your Social Media Channels. When done correctly social media posts, in tandem with your GMB listing and your website content, can drive exactly the right traffic to your offers.
One of the biggest drawbacks of traditional SEO is the complete lack of analytics that measure the correct metrics. Who cares if your website is number #1 on Google for 'Red Widgets'? What is your ROI and Engagement? Our reporting tells you exactly how successful your campaign is, every month.
Are you sick of all the gobbledegook, claims and counter-claims about SEO? Would you like some honest advice about where you stand with your website and online marketing, and want no-holds-barred honest to goodness reliable info? OK great – here’s some of the most asked questions wemreceive, and why our ‘Real SEO’ services are different to the run of the mill providers.
This is a common question regarding SEO, and the simple answer is - it is not a cost, it is an investment. As with advertising on TV, your costs vary depending upon how much reach you want, how big your market is and what your marketing budget is. On a very general level, expect to invest a minimum of $700-800 for local SEO, and up to $3,000-$5,000 per month for national SEO in a competitive space. Contact SEO Australia to get a better idea of your investment ROI.
As with the web design industry, the Search Engine Optimisation industry is totally unregulated. That is, there are no laws to follow, qualifications to attain or codes of conduct required. What this means is that anyone, including a student in their bedroom, can set up shop and call themselves an SEO professional. Consequently there has been an enormous amount of wasted expenditure and loss of profits by businesses who have approached substandard and unprofessional SEO 'experts'.
It is both. Real SEO, which is what we provide, is based on starting campaigns using old fashioned, but timeless, marketing practices. This starts with ensuring that your USP is razor sharp, your messaging is consistent, and your target market is well defined. Without this, any search engine marketing campaign is doomed to failure, as the only 'levers' to pull are technical SEO practices and throwing up a many backlinks as possible. We ensure that the messaging, content, and technical tagging perform together to make your business the 'only choice' for your product or service.
The simple answer to this is... yesterday! Rather than wait until your website is finished, or you start blogging, you should hire a search marketing specialist as early as possible so that you can build your online marketing strategy. Without and online marketing strategy, your search efforts are doomed to fail.
Whilst every business and client is different we provide minimum estimates so you can see what your Real Search Marketing Investment will be.
Sometimes it is easier to just get on the phone for a quick chat so you can ask all the questions you want. After all, with so many Search Engine Optimisation Providers and so many confusing opinions and technical gobbledegook, it can be hard to figure out what SEO you actually need, and if you are ready to invest in an Online Marketing Programme.
Here are a few examples of our successes with small to medium business clients
Hewsons is a leading executive coaching company who required a National Search Marketing Campaign to increase their online visibility, and to ensure that their website ranked across search for their advanced style of coaching programmes.
TFA is a national engineering and consulting firm, specialising in downstream oil and gas, and emerging technologies. After having their site authority and search visibility damaged by successive website redesigns, TFA hired SEO Australia to restore their domain authority and to increase their visibility for their specialised services. They now rank on the first page of Google for all their main services and are bringing in high value clients into their sales pipeline.
The Yarraville Health Group are a multi-practitioner holistic health service who operate in Melbourne’s inner West. YHG approached SEO Australia to ensure that their visibility throughout their local region was very high for anyone searching for their alternative health services. YHG have increased their website traffic by 300% and credit their Local SEO campaign with doubling their revenue.
Posted by Dr-PeteOn January 13th, MozCast measured significant algorithm flux lasting about three days (the dotted line shows the 30-day average prior to the 13th, which is consistent with historical averages) … That same day, Google announced the release of a core update dubbed the January 2020 Core Update (in line with their recent naming […]
I’m often asked about what results are earned through content marketing and digital PR. So I decided to take a data-driven approach to quantifying the value of links from top-tier press mentions by looking at the aggregate improvements seen by a group of domains that have enjoyed substantial press attention in the last few months. […]
One of the things that often gets left out of ‘tradtional seo’ is image search. Not so long ago, you could totally ignore images in your website and blog posts, and not be affected in any real way. Thesedays however, with the preponderance of visual searches for images and photos, it is more important than […]
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